Jun 23, 2020

Essential Best Practices for Volume Incentive Rebate Programmes

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When it comes to pricing strategies and financial incentives, a volume incentive rebate programme is undoubtedly a best practice in itself. Why? Because if you’re relying solely on upfront discounts to drive volume-based sales, then you’re not protecting your organisation from buyer gaming and overpromising, nor actually incentivising your customers to make higher volume purchases in the first place.

A volume incentive rebate programme should be designed to encourage larger purchases across specified product lines. The incentive you offer essentially means that the more volume the buyer purchases over the course of the deal, the better price per unit they receive. There are a number of benefits to this strategy.


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