Oct 28, 2020
2 min read

How Systematic Volume Incentive Programmes Improve Margins

How Systematic Volume Incentive Programmes Improve Margins

A volume incentive programme provides a strong financial incentive for distributors and buying groups to concentrate their sales efforts – thereby improving the profitability of these channel partners through driving high-volume orders.

However, many companies fall into the trap of simply offering the same volume incentive rebates on the same product lines to each and every customer. Even though they may drive a certain amount of volume, they fail to single out and reward the most high-value customers, which is crucial for maximising total margin across all sales. 

Taking a strategic and data-led approach to volume incentive programs can drive volume, increase revenues and improve margins all at once – but you’ll need the right tools for the job.

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