Mar 04, 2020

How to Improve Your Rebate Management Solution

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B2B rebates are one of the most useful pricing tactics organisations have at their disposal. Rather than relying on risky up-front discounts – for example a buyer may negotiate a special price based on purchasing 5,000 units over a 12-month time period, but end up only buying 2,000 – B2B rebates ensure that customers only get the discount (paid back as a rebate)after purchasing the agreed volume.

A rebate programme acts as a powerful sales incentive, as it encourages higher volume purchases. It also acts as a loyalty incentive due to the fact that the rebate programme will usually run over a period of time. This incentivises the buyer to remain loyal for the duration in order to reach the volume target so they can claim the rebate they are owed.


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